About

Shawn Fowler

The through-line is a question: how do people actually get better at things?

I started in sales. Not because I loved selling, but because enterprise sales turned out to be one of the hardest applied learning problems there is. You take someone with established habits, put them under quota pressure, and try to change how they think about conversations with buyers. Most training doesn't survive first contact with a real prospect. I spent 15 years trying to figure out why.

That question led to a PhD in Educational Psychology at the University of Georgia, where I studied motivation in online learning environments. It led to enablement programs that applied schema theory and deliberate practice to how sales teams actually develop. And it led to Prosody, an AI learning platform built on extended cognition — the idea that cognitive tools don't just help you work. They become part of how you think.

The common thread isn't sales, or education, or AI. It's cognition. How people take in information, make sense of it, and turn understanding into action. Everything I build, write, and research comes back to making that process work better.